Fashion News Update: Jessica Simpson & Marc Jacobs Intl.

by Taja Scott on Mar 28th, 2011 in Announcements, Designers, News

Today’s post is catered to the good and bad in fashion. How quickly can fashion change your life and is it really worth being in the fashion world?  We all know and love Jessica Simpson & Marc Jacobs for their styles and creativity. Both are highlighted for having  a unique sense of taste that’s impact the fashion world. But who is handling a Twitter feud and who’s heading to the top with a fashion empire exceeding people’s expectations?

Jessica Simpson, a pop singer, actress and a fashion designer started her success in 1999. Her new love, the Jessica Simpson Collection, has pulled $750 million dollars last year and is expected to mark a tremendous $1 billion this year as she decides to expand her collection. It’s surprising that  Jessica Simpson has produced such an appealing collection. She has over-exceeded a majority’s expectations and has doubled the volume of sells that can rival Michael Kors, a fashion mogul. The sales of her fashion items encompass accessories, outerwear, shoes,  bathing suits, watches, and fragrances. She is now rated a diva for her success in music and in fashion.

I have located some facts about Jessica Simpson’s Fashion Empire. For more information on Jessica Simpson’s collection click (here) to go to her website.

  • Jessica Simpson Sportswear and Jeanswear are expected to do from $150 million to $200 million in retail sales within the next two years.
  •  The Jeanswear collection can be found in 650 department store doors, including Macy’s, Dillard’s, Belk, and Bon-Ton.
  • Six hundred people once lined up to see Simpson make a personal appearance at Belk.
  • Simpson’s net worth is estimated at $100 million.
  • Jack Gross from the Jones Group, which licenses her Jeanswear, says, “Fifteen-, 16-year-olds and 40-year-olds like her. Sometimes she has missteps, and they identify with her.”
  • The latest addition to her empire — sportswear — is inspired by Isabel Marant, Theory, and Sportmax, but with a “younger” attitude. Presumably one also suited to 40-year-olds.

The Twitter Fued with Marc Jacobs Intl.

Marc Jacobs International markets and manufactures apparels, bags, and fashion accessories for men, women, and children. The company was founded in 1984 in New York, New York.   Surprisingly, on Friday, March 25th, Marc Jacobs’s  Twitter account was hijacked with a rampage of tweets from an unknown intern. The intern was assigned to tweet for Marc Jacobs while the company searched for a permanent  overseer of it’s social media accounts. Last month, twitter followers were invited to send in tweets to aim an interview with Robert Duffy, CEO of Marc Jacobs. Robert Duffy has been presented with 50 people, but he was not pleased with them. According to reports, the intern tweeted that Duffy is a “tyrant” and that Marc Jacob’s followers “have no idea how difficult Robert is.

 The tweets were eventually deleted earlier that morning causing a bit of a stur for the company. Many have asked what was so bad about the tweets. At least he was smart enough to quit before he was fired. He did help attract publicity to the Marc Jacob’s twitter account and has made it more amusing than usual. What do you think? Was it okay for the intern to do such a thing? In the fashion world, was it worth it for the company’s reputation (in a way)?

Follow Marc Jacobs International on Twitter (here) and explore there amazing website (Click here).

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Amanda Hogan
May 11 2011

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