Designer Spotlight: Larissa Muehleder of Eminent Fash
At only 21 years old, this rapidly emerging designer has already designed Motown recording artist Kat De Luna’s prom dress and launched her own line in the fierce NYC fashion jungle. Larissa Muehleder is known for her bold, innovative designs and passionate work ethic.
Born in Germany and raised in Brooklyn, NY by her Nigerian mother and Austrian father, Larissa had a wide world of inspiration to draw upon. From a young age, she loved playing with fashion and expressing herself through clothing. Captured by the thought of making her own wardrobe, Larissa applied and was admitted to the High School of Fashion Industries (NYC). At just sixteen years old, Larissa finished and sold her first design.
In her senior year of high school, Larissa won a design competition by Hearst Publications and Seventeen Magazine. As her prize, she got to design and create a dress for Kat De Luna to wear to the High School of Fashion Industries Prom. Her dress design was made into a Simplicity Pattern, and with the resulting exposure, Larissa’s career took 0ff on the fast track.
She launched her label, Eminent Fash in 2009. “Eminent” means of high rank in quality, and to be outstanding and distinguished. This powerful word inspires the essence of Larissa’s designs.
Larissa’s true passion is designing dresses that allow women to show off their fun and unique personalities. Her designs are colorful, full of standout patterns, and intricate in their detailing. They scream fun while exuding a classic elegance and sophistication. In form, they flatter women’s figures of all shapes. Just browsing her collection makes me want to plan a big birthday bash or crash a prom as an excuse to wear one of her fantastic dresses!
Here’s my interview with Larissa:
1. What does fashion mean to you?
Fashion is a form of self expression. People can tell how you feel or who you are by what you wear. Fashion to me means life, creativity passion and love.
2. What drew you to fashion, and specifically to starting your own line?
Have you ever gone shopping and found the cutest dress but said to yourself this would be perfect if it was in green, or if it was strapless, or if it wasn’t sequins, or if it didn’t have all these ruffles? I was tired of finding things that were almost perfect. I wanted to make a clothing line that fit my fashion perception of a perfect piece.
3. Who or what inspires your designs?
Everything inspires me. I’m inspired by everyday life. I think because I’m just starting out, I don’t need a specific thing to inspire me. I have so many ideas that it just comes out. I can never answer this question, because I don’t know what to say. I just have thoughts and ideas and I sketch them out, and then make them.
4. Use three words to describe your designs.
Flirty, Unique, Chic.
5. What is the most challenging part of being a designer?
How much it costs. Nobody warns you about that before you start (laughs).
6. What was the first article of clothing you ever designed?
I made a prom dress for a friend of a friend when I was 16 and sold it for $300. I was so excited that someone actually liked my work and trusted my judgment enough to not only to want it, but actually buy it for their prom.
7. Describe your personal style.
Oh boy… my personal style. I play the field a lot. I never really stick to one demographic. Sometimes punk, sometimes vintage, sometimes grungy. It depends on my mood.
8. What is your favorite fashion trend of all time?
Ripped jeans, cut up shirts, and leather boots.
9. In your opinion, what is the biggest fashion faux-pas?
I don’t really like furry clothing or lingerie turned into daywear, but most of all, Uggs in the summer time.
10. What do you think is the most underrated item of clothing or accessory?
Man skirts AKA “skmirts.” I think those are pretty sexy if worn correctly.
11. Where do you see yourself as a designer in five years?
I want to be in at least 20 stores nationwide and own my own retail boutique in New York.
12. What advice would you give to aspiring designers?
Trust in your designs and never copy. There’s already one of them, the world needs one of you.
13. Where can readers buy your clothing?
On www.EminentFash.com and at Pulse Cncpts in Brooklyn